“Before they ever sign a deal… they need to know what’s real.”
That’s the message TRONUS CEO Cynthia Cureton-Robles delivered to a room full of parents at the Undefeated Warrior Youth Football Camp, hosted by CFL pro and Savannah native Anthony M. Lanier II.
Held in the heart of Savannah, Georgia — where dreams take root and hometown heroes are born — this free camp brought together over 200 youth athletes for a day of football, mentorship, and life-changing insights.
But the real game-changer happened before the first snap.
At 8 a.m. sharp, parents gathered in the bleachers — not to cheer, but to learn.
Cynthia, who leads TRONUS — the world’s first recovery footwear brand founded by a woman — stepped up to the mic with a message every parent of a young athlete needed to hear:
“What Every Parent Should Know About NIL.”
In a powerful, no-fluff talk, she broke down:
💡 What NIL really is — beyond the headlines and hype
🛡️ How to protect your child’s name, image, and legacy
📈 How to position young athletes for long-term success
🚩 The red flags in early NIL deals no one talks about
And she didn’t just speak — she connected.
Because Cynthia isn’t just a CEO — she’s a mother, mentor, and the strategist behind one of the most disruptive brands in sports recovery today.
The event, led by Anthony Lanier II, wasn’t your average football camp.
It was a movement — powered by the Undefeated Warrior Foundation, which Lanier founded to pour into the next generation of athletes right where his own journey began.
“This is my way of saying ‘thank you’ to Savannah,” Lanier shared. “I want these kids to see that where you’re from doesn’t limit where you can go.”
In a televised segment by WJCL News, both Lanier and Cureton-Robles were interviewed about the importance of community-driven mentorship and NIL awareness.
🎥 Watch the full news story here:
👉 Anthony Lanier II hosts free football camp in Savannah (WJCL)
TRONUS has always been about more than slides and sneakers. We’re building a movement of empowered athletes — starting with their foundation: recovery, education, and self-worth.
We believe:
🏆 Every young athlete deserves comfort built for champions.
💼 Every parent deserves the truth about NIL and brand-building.
🧠 Every community deserves access to tools that fuel greatness.
Through partnerships, like this one with the Undefeated Warrior camp, and our national expansion through NIL agencies, TRONUS continues to deliver where it matters most — on the ground, with the people, for the culture.
We’re just getting started.
This summer, TRONUS will roll out The Elite Athlete Brand System™ which helps young athletes prepare for NIL opportunities by teaching them how to build a strong personal brand, attract sponsorships, and create income beyond sports. With an upcoming guide, e-book and course, this system gives athletes the tools to turn their talent into influence and long-term success.
👟 Want to bring TRONUS to your school, team, or event?
Email us at customerservice@tronusfootwear.com or DM us on Instagram @tronusfootwear
📩 Stay updated with our movement by subscribing to The TRONUS Edge — our monthly athlete recovery and empowerment newsletter.
TRONUS is where both begin.
#LegacyInMotion #NILAwareness #TronusInTheCommunity #YouthAthletesMatter #RecoverWithTRONUS #FirstWomanOwnedRecoveryBrand
